In the beginning
William Gilbert (1799-1877) was the boot and shoe maker to Rugby School. He operated from a small shop in the town which was later acquired by Grays as a sports shop.
By 1823, Gilbert already supplying balls to Rugby School when William Webb Ellis first picked up and ran with the ball and the game of Rugby Football began. The original rugby balls were more plum shaped, however become more oval due to the use of a pigs bladder. Today, the majority of Gilbert rugby balls are made using synthetic bladders, however we still offer a range of heritage and vintage leather balls as a nod back to our origins.
In 1842, William Gilbert moved his shop to St Mathews Street, Rugby, just a stone’s throw away from the school.

Gilbert’s reputation grows
By 1851, the fame and reputation of Gilbert Rugby balls was growing and medals were won at the Great Exhibitions in London in 1851 and 1862.
In 1875, the first rubber bladder was invented by Richard Lindop in Rugby and the modern rugby ball evolved to improve passing and handling.
When William Gilbert died in 1877, his nephew James succeeded him and Gilbert was stitching 2,800 balls a year. As the game grew in stature so did Gilberts business. Gilbert started exporting balls to Australia and their export business grew rapidly.
In Cambridge, Grays also produced rugby balls - primarily for the university who had taken up the game in 1839 on Parkers Piece.
In 1917, following the death of his father the last Gilbert to be involved in the company, James Gilbert returned from the war to run the firm. James Gilbert was meticulous in everything he did, checking and stamping every Gilbert match ball to maintain the company’s reputation for excellence.
In 1946, Gilbert formed a joint venture with the Glasgow based soccer ball brand Thomlinsons who were responsible for much of the distribution and marketing of the brand until the 1970s. The Gilbert Match Ball remained the ball of choice.
Competition increases
With the advent of new materials and brands challenging Gilberts traditional leather business, the brand experienced difficult times and the Gilbert family decided to sell the business in 1978. Grays registered an interest at the time but decided against the purchase.
Grays of Cambridge Int Ltd acquires the brand
Finally, in 2002, Grays of Cambridge Int Ltd acquired the Gilbert brand which continued to lead the way in ball technology, design and quality. Grays of Cambridge Int Ltd, a UK based family owned company remain owners of Gilbert Rugby today.
The launch of the new Xact ball delivered the best ever performance from a rugby ball and was used successfully throughout the 2003 Rugby World Cup.
HSBC World Rugby Sevens Series launches
In 2014, the HSBC World Rugby Sevens Series was launched. The series involves Rugby sevens teams from around the world taking part in 10 different tournaments to become the ultimate champions. Gilbert Rugby were honoured to be named the official and exclusive ball suppliers to the tournament and continue to do so to this day.
Olympic Games Rio 2016
In 2016, the Olympic Games took place in Rio and introduced Rugby sevens for the first time. This was a huge moment for the sport and Gilbert, who were named the official and exclusive ball suppliers to the Rugby sevens event.
In 2018, Gilbert proudly signed a long term agreement with the widely known Barbarian FC to be their official and exclusive kit supplier. Gilbert now provide the official kit and rugby balls to the Barbarians along with a range of replica and heritage clothing to supporters.

RWC 2019
As the official and exclusive ball suppliers to the Rugby World Cup 2019, Gilbert released the Sirius Match Ball in 2018, in preparation for the competition. Every team will use the Sirius Ball in the lead up to and during the tournament. Get the Sirius Match Ball here!
RWC 2023
The Official Match Ball of Rugby World Cup 2023 features brand new dual valve technology, ensuring the most balanced rugby match ball ever produced. The latest in a long line of Gilbert rugby balls to be used in a Rugby World Cup tournament, the iNNOVO Match Ball is built around performance.
In development and testing for nearly two years, the Gilbert iNNOVO match ball is revolution in rugby ball technology:
- The introduction of Gilbert's patented in-seam Duo Valve assists with the balance and rotation of the ball.
- Close collaboration with Sportable Technology, Gilbert’s exclusive technology partner, this smart ball is tracked in 3D and real-time with beacons positioned around the pitch to determine its exact position.
- Engineered with cutting-edge technology and precision, this ball is designed to transform every match into a showcase of skill and performance.
RWC 2025
Gilbert has again been named as the Official Ball of Rugby World Cup 2025, continuing our partnership with Womens Rugby World Cup since its inception in 1991. Womens Rugby is on a rapid and exciting trajectory, with global stars such as Ilona Maher, Ellie Kildunne and Portia Woodman-Wickliffe lighting up the pitch and social media. RWC 2025 promises to be a seminal moment in Womens Rugby, and Gilbert are proud to be at the entre of it.
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